Tuesday, September 27, 2016

My Chiropractic Story: I Woke Up and Shouted "HEY!"

On my fifth birthday I was taken on a long trip from our farm in to town so I could pick out some special things as gift ideas for my family and friends to potentially share with me. There was only one shopping mall available, so we went there and parked out in front of the old Montgomery Ward’s store entrance.  My birthday is on December 15th, which meant that in Colorado winter was in full swing and the roads were covered in ice and snow. All of the stores had Christmas decorations and sale items out in front to attract attention. We went into the store and looked at all the items they had for sale and I picked out a few that were within the budget I was given to work with.

Then my parents told my older sister, (all of six and a half years old) to take me out to the car so I wouldn't see  what they were choosing so there could be some surprise at my birthday party that night. She took me out front, looked both ways and then directed me across the street to the car. As I was opening the car door, I heard her yell for me to come and look at the new swing sets that had been put up outside for Christmas as she was already swinging on one of the swings with a big smile on her face.

Without a second thought I started across the street to join her and halfway across the street I heard a loud noise. When I looked over my right shoulder I saw the grill of a 1961 Chevy station wagon with an older woman behind the wheel with blue hair and cat's eye glasses behind the wheel, with a scared look on her face just before she hit me and ran over me with her car. I was knocked under the car and dragged for a ways, somehow getting twisted up in the wheel well and the front end of the car.

I can remember my sister screaming and a police officer trying to check on me to see if he could get me out from under the car, but they had to wait until they could jack the car up and get underneath to get me out and untangled. An ambulance came and I got to sit in the back with the paramedics and get checked out. All that appeared to have happened to me was that the side of my face was pretty scraped up where she had dragged me on the icy road and I had some pretty good bumps and bruises where the car hit me on the side of my lower back and shoulders, so they released me to go home with my family. I remember getting one of the best birthday parties ever. My mom made my favorite food for dinner and they all treated me like I was a king for the rest of the night.

I went to bed that night sore, stiff and exhausted after all that had happened. When I woke up the next morning I noticed that something different had happened and that my bed was wet. I got up, got dressed quickly and tried to take all my sheets into the laundry room to hide them, but was of course found and confronted by my mother who asked what had happened. I was embarrassed but told her and she told me not to worry and that it would be our secret. The problem was that this became a regular event and no matter what I did, I continued to wet the bed.

They took me in to see the pediatrician (who we only went to see if something got cut off, or we were near death) and he told us it was probably just "post traumatic syndrome" related and that I would probably grow out of it soon enough. Well, that didn't happen. It became something that my mother and I could no longer hide from everyone else, as I shared my bedroom with my two younger brothers.  They began to tease me and so did my friends who found out when they came over to hang out or study with me. 

We went back to the doctor again and again, trying medications that were supposed to dry me up and stop the bed-wetting, but all they did was give me the worst case of cotton mouth I have ever had and I still woke with a wet bed each morning. Then, they tried a metal screen that you sleep on and when a drop of moisture touches it you get a shock and a loud alarm goes off to wake you (and the dead) and that was supposed to train you to wake up and go and relieve yourself. All this did was humiliate me further and wake everyone else in the family up every night until my dad got rid of it because he couldn't sleep.

The next approach the doctors took was to tell us that maybe I had a weak father figure that was influencing my behavior. In other words, it was all in my head.  Since my dad was six foot four inches, two hundred and ten pounds and was a boxer in the Navy, this idea didn't sit too well or hold much weight either. Finally they just gave up and hoped that I might grow out of my problem at some point.

The ten years following my accident were full of every type of medical and home remedy known to man at that point, including my parents getting up every night to wake me and take me to the bathroom in the middle of the night, hoping to avoid the problem from happening again. I was unable to go to sleepovers with friends, I had to make special arrangements to go to camp with my counselors so that they could help me air out my sleeping bag and not get caught by everyone else. The humiliation I felt on a daily basis was more than I care to remember. By the time I was fifteen years old I was six feet three inches tall, playing high school sports and still having a problem with bed-wetting.

Between my freshman and sophomore year, my mom heard about a new chiropractor who could adjust you in about 5 minutes without making you take your clothes off. She had some headache issues so one day when she was making a trip into town to buy food for our family and farm hands, she decided to go and see this new chiropractor and give him a try. She made me come along to help with the food and to make sure that this new chiropractor was all that she heard he was and not some kind of imposter.

When we got to his office there were about twenty people waiting in line and we could see him moving between two rooms quickly and people were coming and going with smiles on their faces after spending what seemed like a very short time with the doctor. When it was our turn, Mom made me come in the room with her and while I didn't want to be there, I joined her. I had experienced one other visit to a chiropractor earlier in my life when I was about thirteen. He was an old school Logan Basic practitioner who made me strip down to my underwear before he marked up my spine and lower back/tailbone area with a grease pencil and started to make some adjustments on me that made me very uncomfortable and nervous. I had no intention of ever doing that again, so I was reluctant to "experience" chiropractic ever again.

When Dr Larry Bridge first came into the room with my mother and I, he was full of enthusiasm and very charismatic. He immediately moved my mom up to a fancy chiropractic table that moved up and down and made some kind of compressed air noise and was adjusting her in a matter of seconds.  In about two minutes he was done and stood her up, clothes intact and said he would see her again in a couple of days. Then he spied me trying to hide in the corner and said for me to get on the table too.

I declined, but he was insistent and would have none of my argument. No x-rays or physical exams were performed. He just analyzed my leg lengths, showed my mother where I was unbalanced and then went to work on me. The next thing I knew, things were "popping" all over my spine and he moved my neck in both directions and both my hips. Then he was done and walking out of the room saying he would see us both in two days, before I could even get up off the table. Based on what had just happened to me, I wasn't sure if I would ever be able to walk again, but I got up, we went out to pay and he only charged my mom $3.00 for her visit, not charging me at all, and we left. 

Two days later, my mom decided to go back to Dr Bridge and she asked me to join her again. I politely refused and she then insisted, so I had to go along. I tried to wait in the car, go to the bathroom and avoid seeing the doctor again myself, but at the end of her visit he spied me once again trying to not be noticed and he put me back on the table and "adjusted" me again. This time I felt things moving from top to bottom and I was sure he left something only partially attached as a result. We left, paid another $3.00 and she scheduled to see him again in one week.

That night I went to bed, tired from catching up with all my chores after taking two hours out of my day to go to the chiropractor. At about two am, I woke up with a sensation that I couldn't remember ever feeling, even during the day time while awake. I could tell I needed to relieve myself. I woke up and shouted "HEY!" My whole family woke up and came running in to check on me to see what was going on.

My dad had a shotgun in his hands in case someone was breaking in, or there was an animal problem. My mom was there and so were all my brothers and sister. My mom looked at me and asked what was wrong. I told her "I had to go!" She looked at me, started to cry and said "well then go!" The rest of my family wasn't in on the whole conversation as they had long since tired of my bed-wetting issues and it had all fallen on my mom to help me clean up and take care of everything. For the first time that I could remember in my life, I could now feel when my bladder was full and I needed to void. I didn't even know that I wasn’t feeling it during the day. I just went to the bathroom when everyone else did and thought that was the way everyone felt. 

From that day forward, I never had another problem with bed-wetting, or feeling when my bladder was full. What had happened when I was hit by that car was the nerves that create the feedback loop from my bladder back to my brain were somehow compromised and I never felt the need to go. My bladder just emptied when it got full and my brain was never receiving the news that it was time to take care of that function. Two adjustments from Dr Larry Bridge changed my life forever and made me a believer in the vitalistic power of the body's ability to heal its self when there is no nervous system interference. 

Seven years later I attended Chiropractic College based on the recommendation of Dr Bridge and then joined him in practice in 1983. We worked together in one capacity or another until his passing and I have continued in chiropractic practice ever since. We are celebrating the clinic's 44th year during 2013 in that same location. What a victory I feel every day when I get to walk into the clinic and remember the many miracles that have
happened there, including my own life changing experience!  

Dr Rob Jackson

Sunday, September 25, 2016

Business/Practice tip of the week September 25th, 2016

This week I want to share a story with you that will parallel what my tip is all about. My story is going to be about a man named John.

About two months ago, the oven stopped working in our home. Since we have so many kids and my wife likes to cook healthy meals for us to eat, this was a major inconvenience for everyone involved.

This was not a cheap oven and it was only a couple of years old. It was a fancy double oven, stacked on top of each other with convection and all kinds of digital bells and whistles included. It was made by Thermador, so it was supposed to be high end and should have lasted for a long time. Tragically that is not what happened.

We had to have some repair work done on it about 15 months ago because the digital board that runs everything got too hot due to poor design issues, exposing it to the heat when you opened the oven to take things out. The cost to replace and repair this part was almost as much as the cost of the oven, but when my friend John had originally sold us this unit and custom installed it, he had already modified the cabinets to put it in and make it look like it was planned specifically for this unit.

That means that we decided to fix it and keep what we had already invested in. Sound familiar to any of you?

Long story short, when it broke down the same way again and John found out about it, he decided to take matters into his own hands and he found us a new unit, from a different manufacturer and came out and took out the old oven and installed the new one, again customizing the cabinetry to make it all look perfect again.

All I can say is John is an amazing guy and does amazing work with the installation tools he has to work with.

We now have a beautiful Jenn-Air double oven that does a spectacular job and that is what sets up my theme for this week's tip.

Here goes:

1. We all use tools of some sort  in our businesses to help us accomplish whatever it is that we do, service, provide or sell. These tools are important aspects of how we perform, how our products or services are demonstrated or displayed, and ultimately how our customers, clients or patients experience us when they do business with us.

2. The "quality" of these tools can have a direct impact on how the perception of our customers/clients or patients is affected and then shared with others when they talk about their experience with our business.

3. The features and benefits of these tools can either make the jobs, products or services that we need to do more difficult, or easier to accomplish, based on how efficient and how up to date they are with features that set them apart from other tools that can or may be used to do the same things.

4. There is a certain level of enjoyment, satisfaction and ultimately happiness that comes from using tools that make us better, more efficient, or more successful at whatever it is that we want or need to do.

5. In the end, better tools can make the difference is the amount of time it takes to complete certain tasks, they can help us achieve greater levels of success in whatever it is we are doing and at the end of the day, week, month, or year, they can help us increase our bottom line of profitability and sustainability when we employ the best tools available for whatever it is that we do, sell, or provide

I can tell you that my wife has enjoyed cooking again more now than she has in years with this new oven, because the oven actually works better and does a better job of accomplishing whatever it is she wants to cook in there. Her cookies are better, her coffee cake is better, her stew is better and her joy is back, all due to John taking the time to upgrade our tools (our oven) and provide it in a way that we were able to take advantage of the amazing deals that his company, Specialty Appliance had to offer.

My question for each of you this week is this: What tool or tools do you need to upgrade, change out, start using, or stop using to help make this same kind of difference in your business today?

Let me recap my tips again and help each of us focus on what it is that we can and need to do to be more successful, more efficient, more profitable and ultimately more happy with our current business, service or products that we provide!

1. Look at the tools you use now and determine what needs to be changed, upgraded or eliminated.

2. Take that step today and make those changes!

3. Study what tools have a proven track record, or are being used by others in your same industry that are enjoying success with them that you are not.

4. Get the best "quality" of tools to use that you can afford. Taking short cuts here will almost always cost you in the end.

5. Get the features and benefits in the tools that you decide to use every day in your business. This helps avoid frustration and increases happiness.

6. "Time" is the new quantifiable asset for each of our businesses. Get tools that make you faster, better or more efficient at whatever it is you do. You can always get more money or stuff, but you can never get more "time" back.

7. Invest in yourself to get and enjoy the greatest return on any investment you will ever make! You are worth it!

8. Remember that Back Talk Systems specializes in providing the best tools in the chiropractic education, marketing, or print industry to help each of us have what we need to be the most successful business leaders that we can be.

Give us a call at 800-937-3113 or go online at www.backtalksystems.com and find out what new tools we have available that can help make the last quarter of this year one of your best and most profitable ever!

We all look forward to speaking with you soon.

Your in healthier businesses,

Dr. Rob Jackson
Applewood Chiropractic Health Center
Back Talk Systems Inc
Colorline Digital Printing
Thompson Technique Foundation
231 Violet Street Unit 140
Golden, Colorado 80401
303-277-9748 fax
303-237-9617 clinic

Just a quick side note. I am so busy at my clinic that I am looking for another doctor to join our team. If you have an interest, please send your resume to me at frontdesk@applewoodchiropractic.com with a cover letter on why you think you would be a good fit for our amazing team. Thanks!

Sunday, September 11, 2016

Business/Practive tip of the week September 11th, 2016

Last week my tip started us all down the path of betting a better communicator. For most of us, what I spoke about was probably regarded as just baby steps in the direction that I want to call "conversational competency".

Most of us already know that we need to look people in the eye, or to try and say something interesting to keep the other person we are trying to communicate with engaged.

This week I want to take you and I a few steps higher to a level where more of us can become more competent in our personal and work conversations and actually put some of these ideas to work as we deal with our unique daily responsibilities, while trying to increase our bottom line at the same time.

A few days ago I had the opportunity to catch up with a friend of mine, Dr. David Neubauer, who is a great communicator himself and like me, gets to share his thoughts and ideas for the profession in many different  outlets. He shared a TED Talk with me done by Celeste Headlee that has now been viewed by over five million people. I thought it was fantastic and it covers the same materials that I have been sharing in my tip.

Celeste does an amazing job of sharing 10 ways to become a better communicator and I am going to base the rest of my tip today on some of the ideas she shared. I will also include the link for her whole presentation because she delivers a powerful message that each of you should watch and take to heart as well.  http://www.ted.com/talks/celeste_headlee_10_ways_to_have_a_better_conversation?language=en

Here is my take and translation of what I want each of us to be able to walk away with:

1. Check your baggage at the door when it comes to being a better communicator. All of us AND I MEAN ALL OF US come to the table of any conversation with our own baggage and all the filters and crud that has already happened or is happening to us in our own lives.

The trouble is too many of us want to make each and every conversation that we have all about us and our junk, instead of engaging with the person or people we are supposed to be communicating with and our baggage drives the context and understanding, at least on our part, of what is really communicated.

Sadly, the end result of this type of communication is usually NOTHING! Both sides walk away without learning anything new or being able to share or feel like they were heard.

Check your baggage at the door and instead, walk in with an open mind and a clean slate, ready to learn something new or different, with every conversation you have from here on.

2. Conversational Competency is almost extinct and tragically has become a thing of the past  This is largely due to technology advancements that have allowed for many of us to take huge steps backwards in the communication arena.

MEN, I am mostly talking to you here!

Do something drastic this week and take one day and don't text anyone! Instead, take a moment and actually call them and talk to them if you can. See what kind of difference it makes with how much more you can say in the same amount of time, the inflection you can add or sense in the other person's voice and the depth of understanding that you can gather from actually talking to another person.

It's just like starting a new exercise program. It will be a little  painful at first, but once you do it for a while, it actually becomes easier and you will find that you actually like it and it can help make you healthier.

I know asking you to go a whole week without texting is out of the question for most of you, so just try one day and see what a difference it can make in how much better you can connect if you put some effort into it.

3. Finally, with the elections coming up in just 57 days, let's all stop arguing over all the tiny, trivial details that we have all become so venomous about.

This type of polarization doesn't help any of us do better in our businesses, or in our own personal lives, yet we seem to hold on to our favorite sports team, our favorite way to eat, our favorite candidate, or how we drink our coffee and we will argue with anyone and actually chase a potential customer/client or patient away who doesn't see things our way.

My dad always used to say when I was upset about something trivial like this that I should keep the big things in life big and the little things in life little. The rest tends to take care of its self when you do that.

Instead of arguing this week and from here on, lets focus instead on becoming the best communicators that we can be and see how sharing our message of better health can lead to more happiness and to longer lasting relationships both personally and in business. 

Watch the TED TALK done by Celeste Headlee and enjoy the rest of your week!

Dr. Rob Jackson
Applewood Chiropractic Health Center
Back Talk Systems Inc
Colorline Digital Printing
Thompson Technique Foundation
231 Violet Street Unit 140
Golden, Colorado 80401
303-277-9748 fax

Sunday, September 4, 2016

Business/Practice Tip of the Week September 4th, 2016

I want to focus my tip this week on how to become a better communicator. This is essential for success in almost any business or relationship, so
I want to share five quick items that can change your communication skills and your "connection skills" overnight if you put them to work.

Here goes:

1. Start by asking more questions and saying less about yourself in any conversation. In case you haven't noticed, people like to talk about themselves a lot, and if you want to be accepted and or liked, give them a chance to do more of that.

New people you meet and even those who know you will walk away from this kind of conversation thinking positive things about you because you allowed them to talk about their favorite subject. Themselves! 

Here are some sample types of questions to use when you are first trying to get to know someone new, or to break the ice and become part of any conversation:
    A. What do you want most...........?
    B. What would you do to improve or change............?
    C. I have a challenge and could really use your advice or opinion about..........

Any of these questions, plus many, many more are great door openers for any conversation. The most important thing for you to do next is to stop talking and actually listen to what they have to say!

2. Make eye contact and fully engage whomever you are speaking with or asking the above mentioned questions to. We have all been in conversations where those we are trying to talk to or with become distracted by another person, their phone, or even a noise and they disengage from us to focus on whatever else is now drawing their attention.

How does that make you feel when it happens to you?? Not good, so avoid this mistake at all costs!

Look at those you are speaking to or with directly, open up your body language (stop crossing your arms or legs), lean in just a little and without making them feel uncomfortable, make sure they know you are fully engaged with them and paying attention to what they are saying.

3. Try to notice something small, different or unique about each person or group that you are trying to engage with and comment about it in a way that can open the door for more discussion. Many times this one thing can open the option for stories or interesting perspectives and that can lead to a great connection between everyone involved.

An example of this could be "I noticed, or I like your hair, smile, pin, kids, braces, car etc, etc. Pick something small and safe and then comment on it and see where it leads.

4. Smile more when you are talking to or getting ready to talk to others. If you are in a great mood, make sure to let your face know it!

Too many times I walk in to see patients who are hurting or not feeling well and the best thing I can do for them is to start off our time together with a big smile and a positive comment about anything that is relevant.

If all else fails it can just be about my mood that day, because if they are sick or hurting, they already have a negative charge on them and what they need is some positive reinforcement. One big, genuine smile can be the highlight of anyone's day.

5. Finally, find something positive in any and every situation or circumstance that you find yourself in and focus on that in your conversations or meditations instead of the negatives that surround us all. No one really wants to be around someone who continues to spread bad news all the time.

There will always be tragedy and troubles around us all each and every day. Sometimes we will just need to face these and deal with them appropriately, but if you are always focusing on the negative side of things, pretty soon no one is going to want to include you in their conversations or circle of friends.

Instead, become that beacon of light and positiveness that everyone else feels drawn or attracted to and you will find that others will flock to hear what it is that you have to say.

Synopsis for the week:

Use these five items to become a better communicator this week

1. Ask more questions and say less about yourself

2. Make eye contact and fully engage with your body language

3. Notice something small or unique and say something about it.

4. Smile! Remember to tell your face that you are happy.

5. Find something positive about anything or any circumstance and focus on that as much as you can.

These five items are just a start, but put them to work this week and see how quickly you can become a more interesting and better communicator. That in turn will increase your success in both business and in personal relationships.

Have a great week!

Dr. Rob Jackson
Applewood Chiropractic Health Center
Back Talk Systems Inc
Colorline Digital Printing
Thompson Technique Foundation
231 Violet street Unit 140
Golden, Colorado 80401
303-277-9748 fax

Sunday, August 21, 2016

Business/Practice tip of the week August 21st, 2016

Today is the final day of the Olympic competitions and celebration ceremonies for 2016.

I imagine that most everywhere in the world, people have been enjoying the process and seeing the best in the world with differing skills and talents compete and reveal to the rest of us what in some cases has been a lifetime of commitment and preparation to get them to this point.

That preparation and commitment  is what my tip is going to be about for this week.

If you have ever seen a competition of almost any kind, there are usually four things in common, regardless of the level of ability for those who participate. Lets take a look these items and see how each of us can apply them to our lives, both personally and in our business ventures.

1. It starts with a personal desire to participate in any sport or activity. We all quickly learn after participating for a period of time if we really like this sport or activity, or if we don't. Sometimes, others see skills in us that we don't see in ourselves, but the bottom line is that we each have to assume some personal responsibility to participate and begin the process of learning this new skill or activity if we want to succeed at all.

2. It takes a commitment of time, energy and resources for us to participate. For some, this means once or twice a week for an hour or two, while for others this may mean that we leave the comforts of our homes and move to a camp like atmosphere where they live, eat, drink and breathe this activity for 8-10 hours per day and work the rest of our schooling and our social lives around this one main activity or purpose.

3. Along the way, there will be many different issues that will affect our ability to continue. Injuries, illness, personal choices, lack of purpose or commitment and or just a realization that we don't have the physical attributes necessary to become a world class champion at this one sport or activity. When that happens we either need to change our focus, or become satisfied with what we can do with what we have to work with.

4. Most importantly, we need to have a great coach who can direct each of us in the skills and direction that are necessary for us to achieve the goals that we want to reach or attain.

Sometimes these coaches have done this themselves and are on record as a world champion, either individually or as part of a team, while other times they are students of the game and have studied this one thing beyond what anyone else has done and they understand a particular sport or activity in a way that no one else does and they can help others achieve greatness through application of this knowledge and understanding.

They also look at each individual that they coach and they find the strengths that each person has and they build on those, while they also understand the weaknesses that many of us can't see in ourselves and they work to improve and build those areas into strengths. They know at a world class level of competition, there is no room for weaknesses of any kind, or you just don't  make it up on to the medal stand.

Finally, its important to note that some of these great coaches take very different approaches to how they train those who work under them and yet at the end of the day, everyone is competing in the exact same activity and want to achieve the exact same goals. It's all about being the absolute best that you can be and for that moment in time, being the best in the world when everyone is watching and keeping score on your attempt.

Applications for my tip this week:

1. Desire!
YOU, and I mean each of YOU has to want to be in this activity or business and YOU have to want to succeed if you have a hope at doing so in the competitive market place today.

2 Commitment of time, energy and resources. If you are not ready to commit anything and everything you have to this endeavor, stop now and look for an opportunity to work for someone else who does. 

There are thousands of gymnasts, swimmers, wrestlers and runners worldwide, but only a few make it to the top. It's OK to be part of a winning team and have a different role than the one who is up front all the time.

Figure out your place on the team and be the best at that position that you can be!

3. The old saying that "quitters never win and winners never quit" is still true today. There will always be reasons to quit and give up. Let that be a problem for others and not your own. Don't quit on your dreams, yourself, your family, or on your business and you will find more ways to the medal stand than those who will never give that opportunity a chance because they quit early on when things got a little tough.

4. Get the right coach for your particular skill or business goal. There are hundreds if not thousands of coaches or "wanabe" coaches out there. Look for some who have done it themselves, or who have studied the challenges that you face and have come up with solutions that can and will help you achieve the goals that you want to achieve.

Sometimes you have to change coaches mid stream. Don't be afraid to change if the coach you have is not helping you reach the medal stand. Look for someone who can help YOU succeed, then hold on to them and become the best version of you that you can be.

The good news is that there is gold in all of us! Find yours and let it shine for all the world to see!

Have a great week!

Dr. Rob Jackson
Applewood Chiropractic Health Center
Back Talk Systems Inc
Colorline Digital Printing
Thompson Technique Foundation
231 Violet street Unit 140
Golden, Colorado 80401
303-277-9748 fax

Sunday, August 14, 2016

Business/Practice Tip of hte Week August 14, 2016

I've had a couple of encounters with some notable people in the Chiropractic profession this past week and that is going to be the basis for my tip of the week

After speaking with three specific doctors this past week, Dr. Larry Markson, Dr.Terry Yochum and Dr. Mark Studin, I was struck by a similarity that each of these amazing doctors all still demonstrate in their lives on an ongoing basis. I wanted to share my perspective on what that similarity is and how it impacts me (and the profession as a whole) on a daily basis. 

First I want to start by identifying a common problem for our profession and for most of the rest of the industrialized world. Then I will give some tips on how to avoid this, because it is limiting our potential and affecting our ultimate bottom line. 

Problem: We are just too easily pleased today!

We have a mid term or final in school and we take it and pass and we think the whole world needs to stop so we can take a breath and a week off from doing anything else.

We graduate from high school or college with our degree and we go out and get a job and start to earn some money so we can afford to pay our rent, or pay back those student loans and we pat ourselves on the back and are satisfied with our accomplishment.

We serve on a corporate, state or national board of some kind and get some personal recognition for what we accomplish and we think it's time to kick back a little and not have to continue to participate or do anything else.

Here is the problem with this approach to life. It's like taking a baby pool to the beach and putting 12 inches of water in it and sitting there, totally enjoying how good it feels to be outside and at the beach, when the whole ocean is right there in front of you, offering options and experiences galore if you will just get up and go and take advantage of what it has to offer.

Instead, we are happy to just be there in our kiddie pool and relax.  We are just too easily pleased!

I'm not saying that we all shouldn't take some time and vacation, or enjoy the daily victories in our lives. This is important for each of us to do for our mental, emotional, spiritual and physical health!

What I am saying is that we shouldn't stop here just because we accomplished one goal in our lives and rest on that until retirement.

None of the 3 gentlemen that I listed above would ever consider doing that. This is why they are still having a tremendous impact om our profession, even after making huge contributions that many don't even know about and may never find out about because they started doing things for us all back in the 60's, 70's, or 80's,  before many of you were even alive.

Dr. Larry Markson has coached thousands of doctors for over 45 years and has created more leaders in our profession today than I can count. The more I come in contact with emerging leaders in our profession every day, his name just keeps coming up over and over again, as he has helped so many gain the confidence and knowledge that they need to succeed.

Today Larry is still teaching the "Cabin Experience" and going to that event in 2015 helped to change my own life in more ways then this blog will allow me to state. I would recommend this event to anyone who is serious about personal growth and development!

Dr. Terry Yochum co-authored the first book in our profession to be published by a medical publishing house and he has paved the way for many others now in our profession to be accepted and respected by the medical community as a result. If this book was never written, the profession for each of us would be very different today!

As if three editions of his book "Essentials of Skeletal Radiology" was not enough, Dr. Yochum just released a new biography of his life that helps each of us to understand the drive and determination that empowered him to accomplish so much for our profession. This new book is titled "I Should Have Been Left Handed" and is available on his website or on Amazon with all monies generated going to charity.

Dr. Mark Studin created and manages the top online directory for Chiropractic and gets thousands of hits on this site daily where he provides listings for doctors  for those who are searching for someone they can see for care close to where they work or live. More importantly, it also provides ongoing research articles that demonstrate the effectiveness of chiropractic care and supports the facts about how we belong as a primary choice in the main stream health care marketplace.

Like both doctors listed above, Dr. Studin didn't stop here. He is now teaching seminars on how to become a true expert in the arena of personal injury and how to prepare yourself for testimony regarding the facts of what these injuries are, what they do to the body and what it takes to get patients better who suffer from these traumas. His data just keeps getting better every time I take another program that he offers.

So what do these three men have in common, that avoids or keeps them from being satisfied with sitting in a baby pool while next to the ocean?

1. They recognize the need for what they want to do or offer and then they ACT on it. In movie terms that means "build it and they will come!"

2. They were and are relentless with continual personal improvement so they constantly have the best information available to share with others

3. They don't use the word "Retirement". They use the words Re-purpose, Re-in-statement, or Re-involvement instead and they continue to give back more to the profession that feeds them and needs them!

There are more like these three men in our profession today. I just came across each of these this past week and realized how much they have helped me and continue to help me as I grow into more of the man/husband/father/grandfather/son/friend/doctor/teacher/speaker/writer that God wants me to be.

This week, take a look around you and see the majesty that is right three in front of your nose and take advantage of what it offers. Stop being so easily pleased and see where you can give back more than you take out!

Dr. Rob Jackson
Applewood Chiropractic Health Center
Back Talk Systems Inc
Colorliine Digital Printing
Thompson Technique Foundation
231 Violet Street Unit 140
Golden, Colorado 80401
303-277-9748 fax

Sunday, August 7, 2016

Business/Practice Tip of the Week August 7th, 2016

This week my tip is going to concentrate on two different birds.

Pigeons and Doves.

Most of us wind up being more like one or the other.

This week's tip is about helping each of us to identify which one we are most like and to make sure that if we want to be seen and appreciated more like one than the other, we know what to do to change that.

To start with, they are both from the same "pigeon' family. They have many of the same characteristics and in some ways they look a lot alike. It's the public's perception that then begins to create the quantifiable differences and change the way that others see, use, appreciate and or degrade them based on experience, usefulness or perception.

So, which one would you want to be like most?,

Pigeons are usually seen with less than a great amount of appeal. There were some that have been used in times past to deliver messages and were very valuable, but have now been lost to extension for a number of reasons.

Pigeons are still raised or kept in captivity for a variety of reasons. Baby pigeons have even been eaten as a delicacy and called "Squabs", but as a whole when you think of pigeons, what is the first thing that comes to mind?

They are mostly seen as a pest, they poop all over statues, chimneys, buildings and many have to place protective measures on their roofs to keep them off or away.

If you went into a restaurant and they had "pigeon' on the menu, how many of you would order that thinking it might be good to have for dinner?

Doves on the other hand are often seen as a beautiful animal and are valued in many different cultures for their purity, their spiritual connotations and for their representation of love or comfort.

They are often released at weddings and at funerals.

They are also hunted around the world and readily consumed as food and as a delicacy.

They are even used by magicians in their presentations.

Both are from the same "pigeon" family, but seen and used very differently by most of the rest of the world.

Doesn't this sound a little bit like Chiropractic and Medicine? We are both from the same family called "health care", but most of the rest of the world sees us and uses us very differently than they use traditional medicine, usually based on perception and or public opinion.

So how do we fix this and make ourselves to be seen and utilized more like a dove and less like a pigeon?

1. Doves have a very distinctive sound when they communicate and when they fly. Pigeons not so much!

I think we need to work on our communication skills and make sure that each and every one of us can sound the same when it comes to being able to explain what it is we do, why we do it and how it can change the health of everyone we work with.

Leave it to other types of providers when it comes to a lack of time and or attention to details. Make sure that each of us has the best tools and the best understanding of the art, science and philosophy of chiropractic and that we can communicate it flawlessly without fear or compromise.

2. Become affiliated with groups or organizations that can repeat and represent what it is that you offer and how these services and or products can help change to course of health care for each of our countries and for the rest of the world.

What steps are you taking right now to improve your communication skills, your offerings at your specific clinical setting, or your CV so you can represent your patients who may be injured in an auto collision or a workers compensation injury and need you to be their 'expert witness" when and if the time comes for long term decisions to be made about the severity of their condition and injuries?,

If you are providing 'proactive or wellness" types of care or services, what studies are you currently involved with or providing data for that others can then use to scientifically justify what it is that we do and offer for the rest of the world to be able to change their minds about us as a whole?

Every chiropractic college in the world is involved in some form of research at this point.Contact them and find out if your clinical data can be useful in some way to improve the understanding of the rest of the world.

Contact the Foundation for Chiropractic Research and see how each of you can become more involved in changing the perceptions of those who just haven't been presented with a better choice for health care as of yet.

3. Stop "pooping" all over everyone else who doesn't believe, understand, or practice the same way you do. Instead, try flying above the rest of the crowd and be a better example of purity of heart and have compassion for those who are sick or subluxated. 

Be willing to be the provider of choice for those who want to or who have already adopted the lifestyle choice of regularly scheduled and individually appropriate ongoing care for the opportunity to have a nervous system that functions as close to 100% efficiency as possible and without any types of interference or compromise.

The bottom line is that the rest of the world is confused about what type of providers (birds) that we are and what we are good or useful for. It's up to each one of us to get more involved and get off the statues where we have been sitting and just waiting for some crumbs to fall on the ground so we can survive another day!

Synopsis for the week:

1. Are you a pigeon or a dove?

2. How do others see you? Find out as it may be differently than you think!

3. Be consistent with your communication skills about who we are, what we do and why we do it. Back Talk Systems is the resource that can provide you with the best tools available in the world to do this from a research based perspective

4. Get involved with your Alma mater, or with any chiropractic college or university where they are doing research that you can participate with. If you are seeing patients, you are generating data of some kind that someone can use in a research project.

5. Get directly involved with the Foundation for Chiropractic Research. Donate one adjustment a month, or get involved in some way that shows you are not just a parasite on the profession, but instead are part of the solution to help develop and change the perceptions of the rest of the world through better information dissemination.

6. Stop "pooping' all over anyone else who doesn't see the health care model the same way you do. Instead, become more compassionate and pure in your dealings with everyone you serve and you will find that others will begin to see that purity, instead of hatred and prejudice that has kept us from becoming mainstream for the past 121+ years..

So which one are you like now and which one do you want to be more like by the end of this week?

The choice is yours. Pigeon or Dove. Your actions will define you, not just your words.

Dr. Rob Jackson
Applewood Chiropractic Health Center
Back Talk Systems Inc
Colorline Digital Printing
Thompson Technique Foundation
231 Violet Street Unit 140
Golden, Colorado 80401
303-277-9748 fax